Our story
Buy directly from source.
URU has been making furniture at our own factory in Electronic City, Bengaluru, since 2008. In 18 years we've delivered more than 30,000+ products to homes across the city.
No middlemen. No markups.
Most furniture passes through a distributor, a showroom and a marketing budget before it reaches you, and each one adds to the price. We cut all of that out. You talk to the factory, we build your piece, and we deliver it.
We don't even spend on marketing. Shifa is our in-house marketer, lol. That's how we keep prices honest, and up to 40% lower than market.
Design-forward, Bengaluru-made
Our Cloud Sofa Collection, including the viral HQ sofa bed, was designed for the way Bengaluru lives: compact apartments, open living rooms, guests who stay over. Every piece can be customised in 50+ shades and comes with a 5-year warranty.
of manufacturing experience
products delivered across Bengaluru
warranty on every piece
500+ Google reviews, all organic
